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Cristian Montofre
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Senior Advisor
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Join date: Aug 21, 2024
About
Cristian is a Senior Advisor at CMG Advisory. He is an experienced director, commercial accountant, taxation and immigration consultant, and corporate adviser based in Auckland. With over 15 years’ experience working alongside with business owners, investors, and management teams in New Zealand with a core focus in business development, commercial strategy, people and human resources, finance and accounting, taxation and risk management, asset, and estate planning.
He is passionate and driven about business, education, and self-improvement, with a focus on empowering clients to make impactful economic decisions that enhance their lives.
Posts (17)
Nov 6, 2025 ∙ 5 min
Blue or Red: A Review of Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne
At CMG Advisory we strongly believe in self education and this includes reading books that assist us in making informed decisions and understand how the world works in every area of enterprise and business. This week I read again the book Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne . The book is a provocative and influential framework for thinking about competition, value creation, and market positioning . While originally published in 2005 (and expanded in subsequent editions),...
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Sep 27, 2025 ∙ 3 min
Lessons Beyond Numbers: A Review of The Psychology of Money by Morgan Housel
At CMG Advisory we strongly believe in self education and this includes reading books that assist us in making informed decisions and how...
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Aug 13, 2025 ∙ 3 min
How to Scale a Small Business in New Zealand — Even If It Feels “Un-Scalable”
Discover practical steps to scale a small business in New Zealand, even if your business model feels un-scalable. Learn how to systemise,...
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